Brand Strategy & Identity
Logo, brand system, guidelines and ready-to-use assets.
For businesses that are starting out, changing direction, or look different everywhere they appear.
A logo on its own is not a brand. Without defined colours, typography and tone, every piece is designed from scratch and the business looks improvised.
Logo, brand system, guidelines and ready-to-use assets.
We define who you are, who you speak to and how you sound, then turn it into a visual system that is simple to use: logo, palette, typography, rules and ready files.
- Conversation and analysis of your business
- Visual direction proposal
- Design and refinement with you
- Delivery of files and guide
What you receive
Diagnosis and positioning
Logo and variants (colour, light, dark, symbol)
Colour palette and typography
Brand guidelines with usage rules
Files for web, social and print
Benefits
A consistent image across web, social and materials
Less time deciding how each piece should look
A solid base for everything that comes next
Results depend on each business and market. We do not offer guarantees of sales, rankings or specific figures.
Frequently asked questions
Can I keep my current logo?
Yes. We can assess it, refine it or build the brand system around it, depending on what makes sense for your business.
Do I receive the source files?
The file scope is stated in the chosen plan and confirmed in writing before we start.
Do you use AI to design?
We use it to explore ideas and produce variants faster. Creative direction and the final decision belong to a person.
Shall we talk about your project?
Tell us what you need and we will explain clearly how we can help.